Catalog Search Results
Author
Publication Date
[2023]
Language
English
Formats
Description
"A book about how to use words in a way that is most persuasive"-- Provided by publisher.
"New York Times bestselling author Jonah Berger's cutting-edge research reveals how six types of words can increase your impact in every area of life: from persuading others and building stronger relationships, to boosting creativity and motivating teams." -- inside front jacket flap.
Words are how we persuade, communicate, and connect. But certain words have...
Author
Publisher
Simon & Schuster
Publication Date
2016.
Language
English
Description
Examines the art of effective persuasion to argue that its secret lies in a key moment before messages are delivered, sharing strategies for how to psychologically prepare one's listeners to render them most receptive.
Social psychologist Robert Cialdini shines a light on peak persuasion and reveals that the secret doesn't lie in the message itself, but in the key moment before the message is delivered. What separates average persuaders from extraordinarily...
Author
Publisher
HarperBusiness, an imprint of HarperCollins Publishers
Publication Date
[2021]
Language
English
Description
"The founder of a network of influencers from the worlds of business, science, art, sports, and nonprofits, Jon Levy, explains the social science behind connecting with people and creating lasting communities"-- Provided by publisher.
Author
Publisher
Crown Forum
Publication Date
[2020]
Language
English
Description
"The former federal prosecutor and congressman for South Carolina breaks down the art of persuasion into a few shockingly simple, easy-to-follow, and proven steps that will help readers win arguments, gain support for their cause, and convey their message successfully. You may never find yourself in front of jury during a criminal prosecution arguing for a particular verdict or offering yourself for elected office in a political campaign. You simply...
Author
Publisher
Simon & Schuster
Publication Date
2020.
Language
English
Description
"The Catalyst identifies the key barriers to change and how to mitigate them. You'll learn how catalysts change minds in the toughest of situations: how hostage negotiators get people to come out with their hands up and how marketers get new products to catch on, how leaders transform organizational culture and how activists ignite social movements, how substance abuse counselors get addicts to realize they have a problem, and how political canvassers...
Author
Publisher
Random House
Publication Date
[2022]
Language
English
Description
"You were born influential. But then you were taught to suppress that power, to follow the rules, to wait your turn, to not make waves. Award-winning Yale professor Zoe Chance will show you how to rediscover the superpower that brings great ideas to life. Influence doesn’t work the way you think because you don’t think the way you think. Move past common misconceptions—such as the idea that asking for more will make people dislike...
Author
Publisher
Simon Acumen
Publication Date
2026.
Language
English
Description
"The definitive guide to transforming everyday interactions into remarkable wins, from Harvard Law, MIT, and University of Michigan's negotiation experts. What if you could walk away from every conversation with exactly what you want? At work, at home, and in our daily interactions, our lives are full of constant negotiation-from trying to score a promotion to changing an airline flight to getting your spouse to take out the trash. But while we like...
Author
Publisher
John Wiley & Sons, Inc
Publication Date
[2022]
Language
English
Description
"This book offers the readers two essential insights. First, readers will discover the four Frictions that operate against their efforts to influence and innovate. They will come to understand the unexpected reasons why the ideas and initiatives they are most passionate about get rejected. Second, readers will learn how to both identify and disarm these forces of resistance. Even better, the reader will discover how to turn the forces of Friction...
Author
Publication Date
2012
Language
English
Formats
Description
"From the bestselling author of Drive and A Whole New Mind comes an exploration of the power of selling, which each of us does every day--whether we know it or not. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. More than fifteen million people earn their keep by convincing someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales--but so do the...
Author
Publisher
Catapult
Publication Date
2023.
Language
English
Description
"Who Gets Believed? is a groundbreaking book about persuasion and performance that asks unsettling questions about lies, truths, and the difference between being believed and being dismissed in situations spanning asylum interviews, emergency rooms, consulting jobs, and family life"-- Provided by publisher.
Author
Publisher
Dey St., an imprint of William Morrow
Publication Date
[2019]
Language
English
Description
"In the spirit of Jocko Willink's Extreme Ownership and Chris Voss' Never Split the Difference comes the most empowering sales tool yet: a practical guide on how to use proven spy techniques to bolster your business strategies."--Publisher's description.
Author
Publisher
Wiley
Publication Date
[2018]
Language
English
Description
"Following in the footsteps of his blockbuster bestsellers Fanatical Prospecting and Sales EQ, Jeb Blount's Objections is a comprehensive and contemporary guide that engages your heart and mind. In his signature right-to-the-point style, Jeb pulls no punches and slaps you in the face with the cold, hard truth about what's really holding you back from closing sales and reaching your income goals. Then he pulls you in with examples, stories, and lessons...



